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How Much Should You Charge For Your Writing?
How Much Should You Charge For your writing?
The big question on many writers’ minds, especially when they’re just getting started, is how much to charge for their work. This is a tough thing for many people to decide. After all, they want to earn as much as possible and they may feel that their work is worth a lot. But until they’ve had a chance to prove themselves, buyers may not want to pay high-end rates.
Typically, the best way to charge for your writing is on a per-word basis. You could charge 1 cent, 2 cents, 5 cents or more per word:
1 cent per word = $5 per 500 word article
2 cents per word = $10 per 500 word article
5 cents per word = $25 per 500 word article
etc.
The same calculations would be used for longer types of content. For example, a 2,500 word report would cost $125 at 5 cents per word.
There are a couple of things you’ll need to consider when setting your prices. The first is what sort of competition do you have? One of the forums I frequent has a “Writers for Hire” section where most of the writers charge 1 cent per word. If you were to post an offer there at 5 cents per word, chances are you wouldn’t get many takers.
The other thing to consider is whether or not people are familiar with your skills and the quality of your work. If not, you may need to start at a lower price in order to get some experience and to prove yourself to your potential clients.
A good strategy in this case is to make an “introductory” offer at a lower price than you normally charge, and make that clear in the offer itself. Let people know that it’s a special offer and any future work will be at your regular rates.
You’ll most likely get some buyers who only sign up because of the discount, but you’ll also probably get some buyers who continue to work with you at your regular rates once they’ve seen the quality of your work.
This type of offer can be a good way to get some more clients into your “funnel” whenever you feel the need to find new ones. As your writing business expands, you’ll soon find that you can only work with a maximum number of people at any given time. Ideally, you want to have a few more regular clients than you can handle all at once. By doing this, you can often keep your writing schedule filled without any need to find new business.
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